Who I am, in plain words
I make technology actually do
what the marketing says it does.
That is the whole job.
I have been doing it for thirty years.
Every system has two versions of itself.
The one in the brochure, and the real one.
I live in the space between those two.
The marketing promise.
Clean, simple, and mostly true on stage.
The real behavior, under real load.
I test it myself before I believe it.
The tool that works in that gap.
Then I teach other people to use it.
That is the pattern behind every project I have shipped.
Earthgrid is the current expression of it.
It is not the first one.
Earthgrid is a mindset that became a company.
The project has been in motion since 2002.
The DNA goes back to the early 1990s.
I am not listing credentials here.
I am showing you one habit, repeated.
I wrote floppy disc copy protection in assembly.
I was a teenager on a three boy team.
We were building our own game at the time.
It was a winter in a small town on the St. Lawrence.
Three teenagers, one mentor,
and a prototype nobody had built yet.
Another friend from those Apple II years
went on to co-design two legendary space flight games.
That story belongs in a screenplay.
Tiny memory. Tiny storage. No room for waste.
Optimizing against hard limits became my native language.
I read the official story about search ranking.
Then I tested it and found the gap.
I wrote a script that could tell
a human visitor from a robot.
It served each one the page it asked for.
I held all ten positions on a results page.
People call me the father of Black Hat SEO.
I am on record. I own it.
Three years of quiet work on one problem.
How do you know what a person wants next?
That architecture influenced the recommendation engine
the largest online store later adopted.
The first Earthgrid was written in Perl.
The idea was a knowledge layer
underneath the global information network.
It grew into PHP, then Ajax, then Python.
Same thesis, better tools.
We streamed the first full feature film online.
We were doing the thing streaming giants
became famous for later.
First I built Searchtriggers.
Autocomplete that helped people ask better questions.
That turned into the Earthgrid search engine.
We call it a find engine for a reason.
You find what you asked for, not what pays.
Members update their own listings.
No crawler decides who deserves to exist.
Customers kept asking for more, so I wrote macros.
The macros grew into AI Assembly Language.
That language became Earthgrid.ai.
One instruction set that renders across models.
Including models nobody has released yet.
Write once. Render forever.
Your old work did not get worse. The machines got better.
I am rewriting work from two years ago right now,
on models that did not exist when I wrote it.
Today I serve as Earthgrid's CTO.
I stepped back from running the company so I can build.
I am also opening up ideas I kept private for years.
I did not think people were ready for them.
I think the time has come.
One of my mentors put it simply.
I teach you what I do.
Then I do what I do.
So here is what I actually do, with receipts.
Most people do the opposite.
They type 100 words and want 2,000 back.
Then they blame the model.
Flip it. Feed it more than you expect out.
That is when AI starts behaving.
I teach 5X. My own runs average 12.7 to 1.
Here is the receipt from my own account.
How to read an average. Total in over total out
is about 3.7 to 1, because a few runs
asked for whole chapters and code files.
Request by request, my typical run sits far above 5 to 1.
Always ask which average someone is quoting.
That biggest prompt was about 260,000 words.
Roughly three novels, in a single run.
AI does not improve by getting bigger. It improves when humans learn to use it properly.The Earthgrid thesis
That is what Earthgrid.ai is for.
It shows you what is really behind the AI.
Use it for a month and you get better.
Not just here. With every AI you touch.
Here is the other half of the same rule.
The input it needs most is your own material.
Every new chat starts with an empty desk.
Whatever you built yesterday is not on it.
Your company may block the AI from your files.
You do not need to break that wall.
Write the memory yourself.
Then hand it over as files.
Who you are. Your programs and your audience.
The words you use, and the ones you never use.
How you sound. Your writing rules.
One sample that sounds like you, one that does not.
Then work the routine. It costs two minutes a day.
Change AI tools next year and you lose nothing.
The files are yours. You start on day one ready.
Your AI does not need a better memory. It needs your memory, written down.Your AI Forgot Yesterday
There is always a professional tier.
Free design tools never killed the pro ones.
Earthgrid is the professional tier of AI.
For people whose AI output is a deliverable.
Keep your chatbot subscription.
It is good at talking.
Use Earthgrid when a client pays for it.
75 models from 6 companies, in one place.
Macros carry your voice and your logic.
Your people run them, not rebuild them.
For years I heard that phrase and shrugged.
Then I read what the research keeps finding.
People who are part of something live longer.
Not richer. Longer.
That landed hard, because I pay to belong.
One group cost me five thousand to enter.
Another runs a thousand up front, then monthly.
I am in those rooms and I feel at home.
The big networks feel like community at first.
Then everyone starts selling me coaching.
They are selling coaching to a coach.
That tells you how little they know me.
Over 2,000 hours of instructor level training
in mind and body methods.
Plus a two year performance academy,
and years inside transformational education.
Every one of those rooms was a community.
I am bringing all of them here.
So I stopped waiting for someone to build the hub.
Earthgrid is not a tech club.
It is a stand against the deception.
A stand for synergy, and for clarity.
We built a macro called Clarity for that reason.
It gets clear before it spends your money.
Here is what community looks like in practice.
A member knew exactly where to find me.
He put fifty dollars in for credits, in advance.
Then he asked me a question.
I answered it with three documents.
He contributed first. I over delivered.
That is community, and it is sustainable.
The world runs on pay after the work is delivered.
We run the other way around.
You contribute first. Then we over deliver.
Dr. John Demartini calls it fair exchange.
Both sides walk away whole.
Skip it and you get two broken outcomes.
Someone on a pedestal, or someone in debt.
So yes, we are qualifying you.
Not your budget. Your willingness to show up.
We email you and nothing comes back. That is an answer.
You sit in the class and never contribute. Same answer.
Underpromise. Over deliver. Then do it again.
Once you are in, there is a pay it forward program.
You hand the over delivery to the next person.
You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.R. Buckminster Fuller
Fuller has been my compass for decades.
Every movement still needs a first follower.
Classical solo piano, with room to breathe.
Relaxation music, and jazz improvisation.
It is where the clarity comes from.
Insights Magazine ran a feature story on me
and on the work behind Earthgrid.
It is still the clearest long read
on how I think about all of this.
I write these for our members and give them away.
No sign up. Just take them.
Both open as PDFs in a new tab.
Bob Heyman is the father of SEO.
He advises Earthgrid, and we are writing a book.
It is called GEO is the New SEO.
Two parents of one era, writing the next one.
Daniel Kottke co-founded Fastmovie.tv with me.
That is where the first film stream came from.
Burke Franklin founded bizplanbuilder.com.
He writes business plans with Earthgrid.
He recommends it to his own customers.
Nobody paid him to do that.
More of my writing lives at viktorgrant.com.
You can also find me on LinkedIn.
Please do not pitch me coaching there.
Years ago, at the RSA security conference,
I remember Colin Powell telling a room full of us,
roughly, why they brought us all together.
Half the room could break into anyone's network.
The other half wrote the code to stop them.
So they fed us, sat us at the same tables,
and let us get to know each other.
That way, when the moment came,
you would think twice about breaking into a friend's network.
Play nice with each other. That was the gist.
I think about that a lot.
Regulation cannot write integrity into a machine.
Only the people building it can.
Humanity has to save itself by deciding to.
The Prime Directive says: do not interfere.
I teach a corollary to it in every class I run.
We shall not benefit or profit
at the expense of someone else's suffering.
It sounds lofty. It is not. It is small.
A friend once offered me twenty dollars
to pour gunpowder on an anthill and light it.
No thank you.
Keep your twenty dollars.
I will not sacrifice the anthill.
That is the whole directive.
Build it into the machines we are teaching,
and we can let them scale.
Leave it out, and you get what my data already shows:
people quietly walking away.
I find the gap. I build the tool.
Then I teach whoever shows up.
Tell me who you are and where you fit.
The quiz takes two minutes.