Earthgrid's Search Engine Optimization (SEO) tools offer an advanced and more efficient system for high-ranking search engine positioning.

We help you build a high-ranking website in three simple steps.

Step One. Build a new web site or modify your existing site in such a manner that it's easy for search engines to find your site, index the site and position you in their directory.

Step Two. Determine the search terms or keyword phrases that your target audience is most likely to use to find products or services that you sell.  Incorporate these keyword phrases into your web pages in a proper manner.

Step Three. Persuade websites in similar topic areas to offer links to your site, so that search engines know your site is a relevant and important destination.

Search Engine Optimization isn't a mystery or arcane science practiced by a handful of internet search engine gurus.  Yet it does require a basic understanding of how the Internet evolved.

Over the coming months, I will share secrets and practices that I have used for the past decade to achieve top search engine ranking for my clients. Empowered with tools to scale and grow your site organically, your revenue will increase and sales boom.

How do you build a website that easy for search engines to index?  I attended a meeting with a high ranking Google executive on this very issue. He said that Google's primary frustration stems from the typical page names that most site owners employ.

SEO TIP #1: For example, never offer a HOME link on your website (or at least don't call it home).

The Google executive stated that the common standard for home page names – such as home.htm and index.html – only make sense if the website is about real estate or the site is owned by a catalogue company. 

He urged that webmasters and website owners title home pages with high-ranking keywords or keyword phrases and that all  pages within the site refer to those same keywords.

For example, if your web site sells seminars, name your home page " seminars. HTM", set your title tag to "seminars" and most importantly, set the links in the footer of your website with the words "seminars" rather than "home."

In Your Earthgrid Site, simply log in, hover on the control panel [P] and choose Page Properties. Under Title put in your target key-phrase. Under Special features, change the name of the HTML page to your keywords or key-phrase. Everything else will update automatically.

Would you like to learn how to increase traffic to your website? Learn more about our SEO training program, sign up for our Link Manager Tool, or simply pick up the telephone and give us a call at  1 (800) 557- 0212